About Us

Bleurae is more than a name — it’s a feeling.

Bleurae is a woman-owned, small business built on a deep appreciation for exclusivity. We curate rare pieces — from artisanal attar bottles to soulful paintings — that are not easily found in the market. Each item is chosen not just for its beauty, but for the feeling it brings.

Inspired by the French word “bleu” (blue) and the softness of “rae” (a poetic variation of “ray”), Bleurae evokes calm elegance, rare beauty, and a quiet sense of depth — much like the ocean. That’s why our logo carries a graceful whale tail delicately designed into the letter “R” — a symbol of depth, wisdom, and the mystery of the deep.

Set in a midnight blue tone, the logo reflects sophistication and serenity, capturing the essence of our brand — timeless, fluid, and intentional.

We don't follow trends. We find treasures. And tomorrow, we may uncover something entirely new — always exclusive, always with soul.

We exist for those who believe that true luxury isn’t loud — it’s quietly unforgettable.